Growth, BD & KOL Strategy in Crypto
DAO Founder → Business Developer → Growth & Ecosystem Architect
📧 viczsc@pm.me | 🌐 Portfolio | 📍 Remote / EU
X | Telegram | KOL Metrics | LinkedIn
Summary
Crypto-native Growth and Business Development professional with 5+ years building partnerships, communities, and distribution infrastructure across the full crypto stack.
Driven $1B+ in attributable platform volume through strategic B2B partnerships with tier-1 companies including Trezor, Bitcoin.com, Edge Wallet, and Cake Wallet. Experienced negotiating commercial terms, structuring revenue share agreements, and managing relationships across exchanges, wallets, liquidity providers, and market makers.
In April 2026, independently launched KOL Metrics — a public directory of 500+ vetted crypto KOLs, demonstrating both technical initiative and a practitioner-level expertise in crypto distribution networks.
Professional Experience
Business Development Manager | SideShift.ai | 2023 – 2025
Non-custodial crypto exchange infrastructure
Partnership Development & Revenue
- Drove 40% of total platform volume (~$1B+) through strategic account management across 25+ integration partners
- Negotiated commercial terms including commission structures, volume-based incentives, and revenue share agreements
- Built and managed partnerships with tier-1 crypto companies: Trezor, Bitcoin.com, Edge Wallet, Cake Wallet
- Led revival of strategic partnership discussions with Ledger, navigating complex enterprise stakeholder processes
Liquidity & Institutional Relationships
- Sourced and managed relationships with market makers, OTC desks, and liquidity providers to optimize inventory and secure competitive rates
- Developed rate optimization frameworks improving partner conversion and user experience
Commercial Operations
- Built end-to-end sales funnel for integration partnerships: outreach → negotiation → onboarding → performance optimization
- Introduced network integration strategy, onboarding emerging ecosystems and scaling integration process from developer to chain focus
- Collaborated with Operations and Legal teams on KYB processes and partner compliance documentation
Industry Presence
- Represented SideShift.ai at major crypto conferences as primary company spokesperson: EthCC, Solana Breakpoint & Crossroads, BTC Prague
- Led client meetings and partnership discussions across global markets
Co-Founder | 0xHabitat | 2020 – 2023
Open-source decentralized governance platform on Ethereum Layer-2
- Co-founded and led product development for a decentralized governance platform built on Layer-2 scaling solutions
- Raised $500k in grants and community funding, including partnerships with Ethereum Foundation focus groups
- Grew community from zero to 1,000+ engaged members across all channels
- Built and managed all social media presence from scratch — Twitter/X, Telegram, Discord — writing blogs, running campaigns, and moderating all groups and channels
- Designed and implemented democratic voting mechanisms and human coordination protocols on-chain
- Educated and onboarded developers to adopt the framework across their use cases
- Open-sourced the entire platform ensuring long-term accessibility and community adoption
Operations & Strategy Lead | LeapDAO | 2019 – 2020
Plasma / Optimistic Rollup development team
- Supported the team's technical pivot from Plasma to Optimistic Rollups - Architectural shift that preceded the broader L2 expansion
- Developed go-to-market strategy for Layer-2 scaling solutions targeting DeFi communities
- Managed strategic partnerships with infrastructure providers driving ecosystem adoption and technical integrations
- Led investor relations and stakeholder communications through a major technical pivot, keeping confidence high during uncertainty
Projects
Founder | KOL Metrics | kolmetrics.xyz | April 2026
Public KOL directory for the crypto industry
- Independently designed, built, and launched a publicly accessible directory of 500+ vetted crypto KOLs with up-to-date data
- Built entirely solo using Claude Code, from concept to live product
- Attracted 100+ KOL submissions within days of launch through organic seeding in relevant crypto communities
- Designed as a living, self-growing directory — creating a natural inbound funnel, aggregating KOLs across the space
- Demonstrates direct, practitioner-level expertise in KOL landscape mapping, influencer intelligence, and crypto distribution networks
Core Competencies
- Growth & KOL: KOL Strategy · Influencer Partnerships · Community Growth · Social Distribution · Campaign Management
- Business Development: Strategic Partnerships · Commercial Negotiation · Revenue Share Structuring · Account Management · Sales Funnel Development
- Crypto & Web3: Exchange Infrastructure · Liquidity Sourcing · Market Makers & OTC · DeFi Protocols · Layer-2 Networks · Cross-chain Infrastructure
- Community & Content: Twitter/X · Telegram · Discord · YouTube · Blog Writing · Group Moderation · Community Building
- Product & Strategy: Go-to-Market Strategy · Partner Success Frameworks · Competitive Analysis · Product Positioning
- Operations: KYB Processes · Compliance Documentation · Stakeholder Management · Legal Collaboration
- Tools & Setups: Claude Code · Figma · Notion · Google Sheets · Slack · Discord · Telegram |
Education & Development
High-Tech SeedLab Berlin Startup Accelerator Program | 2020 Early-stage product development, market fit validation, startup methodology
Bachelor of Engineering — Print & Media Technologies Beuth University of Technology, Berlin | 2017 – 2020 Focus: Media Economics, Marketing, Statistics, Digital Technologies, Business Planning
Languages
🇩🇪 German — Native
🇬🇧 English — Fluent
🇭🇺 Hungarian — Beginner